Sensegen unveils natural fragrance survey results for 2022 World Perfumery Congress

Fragrances made by biology are 100% true-to-nature.

Rancho Santa Margarita, Calif., June 22, 2022 (GLOBE NEWSWIRE) — Southern California’s taste, smell, and beauty innovator, Sensegen, announced its natural fragrance survey results, gearing up for exhibiting its “New Naturals” initiative at the World Perfumery Congress (WPC), Booth #523, June 29 – July 1, 2022, in Miami, Florida. Sensegen is a division of Blue California ingredients.

“We’re very excited to share our results of the natural fragrance survey, revealing consumer knowledge of natural fragrances and what is appealing, trend-setting in personal care and beauty products,” said Angelique Burke, senior perfumer at Sensegen. “The era of truly natural perfumery is here; we are bringing nature back into perfumery by harnessing classic fragrance molecules from biology rather than deriving them from petroleum.”

Sensegen’s New Naturals are bio-designed fragrances that are natural (plant-based), safe, and sustainable. They perform and are as pleasant as synthetics, yet more complex than blends of essential oils, which thus far have been the only option for natural fragrance seekers. No such fragrance initiative exists on the market today.

An ideal example of a New Natural is Sensegen’s entire class of plant-based musks that gives perfumers the best natural alternative to synthetics. Once coveted and exclusive, the musk fragrance became banned for the inhumane treatment of the Musk Deer — the only source at the time. After that, the highly sought-after musky olfactive character was solely a synthetic option for perfumers.

“The lack of availability of natural musks, combined with the ubiquity, performance, and wide acceptability of this olfactive character, has created a huge challenge for natural fragrances to compete in the marketplace,” said Burke. “Today, Sensegen can offer a far-reaching range of natural and sustainable creations, which proudly stand their ground in the market.”

Sensegen asked 1,000 consumers about their personal care routines and beauty regimens in an online survey. Survey respondents were also asked about their attitudes and understanding of personal care/beauty care products as it relates to scented, as opposed to unscented products, label reading, purchase decision influencers, and familiarity and understanding of natural fragrances.

While 66% of consumers said natural fragrances were naturally derived fragrances, approximately 14% thought it meant no added fragrance, and 5% said it was the same as unscented.

Later, survey participants were shown an explanation of New Natural Fragrances and a product concept containing the new natural fragrance. The data shows that 74% of those respondents would choose the New Natural fragrance concept versus the synthetic. This was a 5% increase over consumers’ choice before being presented with information on the new natural fragrance.

“From this natural fragrance survey, we concluded that there’s a gap in understanding and awareness regarding such terms used in labeling fragrance and fragrance-related statements,” said Natasha D’Souza, senior director, global sensory and consumer insights at Blue California. “There hasn’t been a better time for brands to make exceptional, sustainable products and educate consumers on how they are adopting a more natural position for the benefit of the planet and humankind.”

Interested parties and media members inquiring about the natural fragrance survey can stop by Sensegen’s booth #523 at the WPC or contact Sensegen. The Sensegen booth will have smelling products from sustainable, 100% bio-based materials. Fragrances include samples of fine fragrance, personal care, and home care.

The World Perfumery Congress is hosted by Perfumer & Flavorist.

About Sensegen

Sensegen™, is the science of good sense. We’ve got nature down to a science and create the perfect sense.

As a division of Blue California Ingredients, our innovative taste, smell, and creative beauty center is dedicated solely to delivering plant-based, natural, and sustainable solutions. Our diverse team of experts collaborate with advanced bio-techniques and collaborate as a team to provide unique consumer-validated ingredients.

At Sensegen™, we’ve pioneered a way of formulating nature without compromise or harm, providing one-of-a-kind solutions for Taste, Smell, and Beauty.

Attachments


Ana Arakelian, Head of Public Relations and Communications
Sensegen
+1.949.635.1991
ana.arakelian@sensegen.com

University of Technology Sydney (UTS) among the best 150 universities in the world, according to QS World University 2023 rankings

UTS continues to hold its place among the world’s top universities, placing 137th globally and ninth in Australia.

SYDNEY, June 22, 2022 /PRNewswire/ — Leading higher education network QS has named the University of Technology Sydney as one of the top 150 universities in the world, for the fourth year in a row.

Strong performance in international outlook and research has kept UTS competitive in global rankings. Image: Andy Roberts

Despite strict lockdown measures in Australia, UTS has retained a strong cohort of international students and faculty, which has contributed to a strong position among the world’s best universities. UTS rose 17 places in the area of international student ratio, with international students making up 41% of the student body.

The university also scored above the global median in the areas of international faculty ratio and international research networks. The results reflect UTS’s continuing commitment to being a leading research university with global impact.

This year, UTS also saw a significant improvement in the areas of citations per faculty, rising to 63rd in the world.

Says Professor Kate McGrath, Deputy Vice-Chancellor (Research):

“Research is fundamental to our purpose, and our academic community should be commended for the delivery of excellent research with strong economic, environmental, cultural and social impact.”

“These rankings results are just one indicator of how much research has come to the fore at UTS in recent years, as we’re delivering increasing impact on the global stage.”

UTS has continued to develop its research through agile, collaborative and transdisciplinary approaches, attracting the attention of domestic and international partners from a wide variety of sectors.

Since 2014, UTS has moved up 135 places in the world rankings. According to QS and Times Higher Education, UTS continues to be the top young university in Australia.

Discover more about the University of Technology Sydney at uts.edu.au.

The University of Technology Sydney (UTS) is a leading university of technology and among the top 150 universities in the world. UTS prepares students for the challenges of today and tomorrow through its future-focused approach to learning and research. Located in Sydney’s technology precinct, UTS is minutes away from the city’s business district and some of Australia’s most innovative companies and startups.

Photo – https://mma.prnewswire.com/media/1844991/1.jpg

Nationals commemorate Martyrs Day

Nationals residing in the UK, France and Belgium celebrated 20 June Martyrs Day with patriotic zeal.

Eritrean nationals in the UK cities of London, Manchester, Birmingham, Coventry, Leeds, Sheffield, Cardiff, Leicester, Middleborough, Glasgow, Wakefield, Nottingham, Liverpool, and New Castle commemorated 20 June, Martyrs Day featuring various programs depicting the day.

The commemorative event organized in London at the Kingston Park was attended by Eritrean Ambassador to the UK and North Ireland, religious leaders as well as invited guests.

At the occasion, the nationals contributed 16 thousand 504 Pounds towards augmenting the National Trust Fund.

At the commemorative event held in the French cities of Paris, Nantes, Rene, Lyon, and Lille the nationals expressed conviction to live up to the expectations of the martyrs and reinforce participation in the national affairs.

Similarly, nationals in Brussels commemorated Martyrs Day with candle vigil and cultural and artistic performances depicting the day. They also contributed 500 Euros towards augmenting the National Trust Fund.

Nationals in Cincinnati, the US, and Aweil, South Sudan, also commemorated Martyrs Day with patriotic zeal. The residents of Aweil contributed 3 thousand Dollars towards boosting the National Trust Fund.

Source: Ministry of Information Eritrea

President Isaias received credentials of several Ambassadors

President Isaias Afwerki received at Denden Guest House in the morning hours of today, 23 June, credentials of 10 Resident and Non-Resident Ambassadors.

The Resident Ambassadors that submitted their credentials are Mr. Igor Mozgo of Russian Federation, Mr. Ahmet Demirok of the Republic of Turkey, and Ms. Mary Babodo Frances of the Republic of South Sudan.

The Non-Resident Ambassadors that submitted their credentials are Mr. Saleh Bin Suleiman bin Ahmed Al-Harthi of Oman, Mr. Puttaporn Ewtoksan of Thailand, Mr. Saed Mohammed Mohammed Abdela of the Islamic Republic of Mauritania, Ms. Nura Abba Rimi of the Federal Republic of Nigeria, Mr. Ezzedin H. Tago of the Republic of Philippines, Maj. Gen. Vilio Hifindaka of the Republic of Namibia as well as Mr. Okaniwa Ken of Japan.

At the meeting with President Isaias, the Ambassadors discussed on the regional and global developments, on areas and sectors of partnership and cooperation, as well as the overall situation of their countries including challenges and opportunities.

President Isaias and Ambassador Igor Mozgo of Russian Federation discussed on the development of bilateral relations in general and that of agricultural sector in particular as well as on the possibility that Eritrea could cooperate on economic and political sectors.

At a meeting with Mr. Puttaporn Ewtoksan of Thailand, President Isaias called for the development of bilateral ties in the sectors of tourism, fish resources and agriculture, and especially on introducing modern technology and development of human resources.

Mr. Okaniwa Ken of Japan also invited President Isaias and Foreign Minister Osman Saleh to attend at the 8th Tokyo International Conference on African Development to be held in Tunisia. President Isaias on his part called of reviewing the progress and impact of TICAD and the African Union to have role in the organization.

At a discussion with Mr. Saleh Bin Suleiman bin Ahmed Al-Harthi, President Isaias indicating that stability of Yemen is vital in the region, called on Oman to play its part on the issue and expressed readiness of Eritrea to cooperate.

Speaking to Erina, the Ambassadors expressing satisfaction for getting the opportunity to work with the people and Government of Eritrea, expressed readiness during their stay in the country to exert strong effort to develop bilateral relations and cooperation in all sectors.

Source: Ministry of Information Eritrea

Leaving no one Behind

The Ministry of Agriculture (MoA), in collaboration with the Food and Agriculture Organization of the United Nations (FAO), implemented a Technical Cooperation Program, in a workshop held on June 16 2022, aimed at improving nutrition in Eritrea.

Earlier last year, a consultation workshop was held from 28 to 30 September 2021 at Asmara Palace Hotel to support the initiative and reinforce the outcome of the workshop and pave the way for plans for the development of nutrition through ‘Social Behavioral Change Communication’ (SBCC) Roadmap and Manual.

Both the consultation and validation workshops on the development of national nutrition manual aim at breaking the vicious cycle of malnutrition through effective nutrition plans.

In his opening speech at the workshop, Mr. Amanuel Negassi, advisor to the Minister of Agriculture, pointed out that the development of nutrition-sensitive agriculture has been a prominent component of the discussion. Awareness about nutrition is the biggest step toward achieving food and nutrition security and in preventing malnutrition related complications. Once a better production is achieved there will be better nutrition and better environment for a better lifestyle. Mr. Amanuel noted that the motto “No one left behind” should always be kept in mind for good development.

Dr. Eden Tarke, an Eritrean diaspora and nutritionist; an expert in biochemistry and nutrition toxicology, as well as a scientist and environmental chemist, said that 80% of a child’s development happens before the child is two years old, which means the mental and physical development of a child occurs during the first 1000 days, crucial period in the child’s growth and an opportunity to make a lifelong change.

The primary objective of the workshop was to change the behaviors that have been blocking efforts aimed at achieving nutrition security and ensure nutrition security at a national level by enhancing sensitization programs and developing a national strategic plan on nutrition.

Nutrition alone has the capacity to reduce incidents related to communicable and non-communicable diseases, that may occur due to poor dietary practice, by around 80%. Dr. Eden emphasized that a well-nourished child is more likely to escape poverty and to contribute to the development of a nation. And a well-functioning development program contributes to the nutrition of a child.

The participants of the workshop agreed that the public’s level of awareness about balanced diet is still limited even in households that can afford to have a variety of agricultural produce. After discussing the matter at length the participants concluded that by making minor changes in people’s awareness about balanced diet, it is possible to make big changes in nutrition.

Mr. Arefaine Berhe, Minister of Agriculture, said that the journey towards ensuring nutrition security is usually steady but not smooth. A preliminary assessment on nutrition was carried out in all regions of the country to identify rich local food recipes across the country and to create a viable venue for experience sharing among communities of the regions.

Underlining the impact sensitization materials will have in bringing about behavioral change in nutrition, Mr. Arefaine stressed that the MoA and the Ministry of Marine Resources, along with other partners, will exert concerted efforts to empower farmers and fishermen to ensure nutrition security. “I am certain we will make a difference through collective efforts,” the Minister added.

Household-based and community-based agriculture have been promoted by the MoA with a view to enabling households engage in poultry, dairy farm, beekeeping and horticulture at a household level in a bid to enable families have easy access to nutritious food. This way, every household will enjoy a balanced diet and no one would be left behind in having access to improved nutrition in the country.

Through the support of the MoA, a radical change in an agricultural package has had impact on communities’ nutritional habits. Communities in Habero, Geleb and Shebah, in Anseba region, and Gala- Nefhi, in Central region, have, for instance, benefitted from the Minimal Integrated Household Agricultural Project (MIHAP). Communities of Habero, who are traditionally agro-pastoralists, were able to grow surplus food and introduce new recipes to their dish as a result of MIHAP.

Market oriented production that tempts farmers to give utmost priority to the amount of harvest rather than the nutritional content of the food they grow has also been contributing to poor nutrition. Instead of applying diversified crop production system farmers have also been confined mostly to growing cereals such as sorghum, wheat and millet. Another factor contributing to challenges of food security is the low capacity in the utilization of marine resources and lack of the practice of supplying value added agricultural produce.

Issues that prompted in-depth discussion at the workshop include: the need for the reinforcement of sensitization campaigns on nutrition at community level, empowering farmers to cultivate nutrition sensitive agricultural produce as an effective means towards ensuring nutrition security, developing a national integrated strategic plan on behavioral communication as well as strengthening the role of cooperatives in nutrition security.

The participants suggested that an integrated approach to nutrition security should include ensuring optimal health of a society. Indicating that nutrition is not only about putting food on the table but safety, Dr. Eden stressed the importance of identifying food items that can boost health and variety of wild fruits and vegetables that could be added to the list of food items as part of the efforts to improve nutrition.

To ensure nutrition security in Eritrea in a short period of time, a multi-stakeholders integration is required. For this reason, the workshop brought together representatives from the ministries of Agriculture, Health, Marine Resources, Trade and Industry, Education, Human Welfare and Social Security, Information, Eritrean Standards Institution, National Union of Eritrean Women, FAO and other UN Agencies.

The ministries of Land, Water and Environment as well as Local Government will play a big role towards achieving the envisaged goal, and the participants called for an inclusive approach of all stakeholders in ensuring nutrition security.

The validation workshop was concluded with the presentation of comments and suggestions from group discussions as a way forward in the development and implementation of national nutrition strategy.

Source: Ministry of Information Eritrea